With 18 years of international event management experience and a certified event designer, Rachel can elevate your brand and corporate culture by developing new or documenting existing events and conference models.

We analyse your event using a strategic management tool, the Event Canvas™, along with empathy mapping the event key stakeholders to understand the commitment and expected return. We articulates guest behaviour changes as a result of having participated in the event as well as stating the required levels of satisfaction against expectations. Additionally we outline the costs and expected revenues in relation to the customer journey (service design) and the instructional design of the event.